Minimum Viable Product (MVP)

This is a term that refers to releasing a product with the highest return on investment versus risk, and was coined as a term by Frank Robinson and popularized by Steve Blank and Eric Ries. It often refers to the product or project scope pre-launch to avoid unnecessary scope creep; that is, team’s can get stuck trying to build new features into products in an attempt to please stakeholders or end users, rather than releasing the MVP and getting the product released quicker to the market.